Some people buy tech gadgets, others buy NFTs — I bought a rock. And honestly, it felt like the most grounded purchase I've made this year.
This isn’t just any rock. It’s part of an experiment. An AI-powered, marketing-infused social experiment where the product is entirely ordinary, and the pitch is entirely honest. No lies, no exaggerations — just a beautifully average stone.
I bought it because I was curious. Could a simple object hold value purely because of context and presentation? It turns out, yes. The packaging, the certificate, the absurdity — it all comes together to form a kind of quiet rebellion against the hype economy.
And for $100? That’s cheaper than most meaningless things I’ve bought online. This one at least has a good story.